Spielwarenmesse: Book services

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Spielwarenmesse® worldwide

 

Book services

We offer our exhibitors many press and marketing services for effective media coverage and publicity for their innovations and products at the Nuremberg toy fair.

Are you exhibiting at Spielwarenmesse® and not sure which services are necessary and useful? The StarterPackage enables you to organize your presence at the fair quickly and clearly. Benefit from the BASIC or PREMIUM version and present your products to the toy industry at low cost.

Customer invitations result in talks about contracts and contribute to your trade fair success. They also stimulate and arouse the interest of prospects and key customers. Only this way can you get the right visitors to come to your stand. So invite your customers! You can find a complete overview of our comprehensive range of services and all the important information for these services in the Online Service Center.

We can help you with numerous services:

  • Invitation vouchers
    You can use this effective instrument to invite your customers to the fair – by mail or electronically – and pay the cost of a 1-day ticket or a permanent pass. And the best thing of all? You get 10 1-day tickets for free!
  • Invitations with permit
    You can use the invitation vouchers with permits for broad-based invitation mailshots. You will make it easier for your customers to enter the Spielwarenmesse®, but they will have to pay for the ticket themselves.
  • Visitor information flyer
    Help your visitors get ready for the fair by giving them all the important information they need. Because the fair is so international, we offer the visitor information flyer in 17 languages – in print and electronically.
  • Printing stickers
    Put printing stickers on your outgoing mail to encourage people to take part in the Spielwarenmesse®. We recommend personalized stickers with your company name and booth number.
  • Electronic stand signatures
    We can offer you electronic stand signatures for your online communications. Customize your personal stand information so that you can use it in e-mails and on your website.
  • Mailing templates
    Do you need ideas or text modules for your invitation? No problem! They can be downloaded from the Online Service Center. TIP: Offer your customers the best possible service and recommend accommodation options.
  • Stand party
    Offer your customers a special highlight! A stand party will give you the chance to thank customers for deals closed and to get to know your contacts better – and all in a relaxed atmosphere.

Make use of professional support!

Do you need advice in creating an individual invitation? Die roten Reiter can help you create an outstanding invitation in line with your customers` needs, one which stands out from the crowd. For more information see www.dierotenreiter.com or contact us directly at +49 911 9981340.

More tips and advice on customer invitation

Our services

  • Walking acts
  • Toy experts
  • In- & outdoor banner
  • Illuminated CityLight showcase
  • Stair advertising
  • Large posters
  • Large awnings

You can find a complete overview of our comprehensive range of services and all the important information for these services in the Online Service Center.

You desire further advertising channels – e. g. promotion vehicle, serviettes, multi-storey car park banners – or have an idea you want to advertise? We will help you to create the result you have in mind.

Get expert support

Do you strive to make optimal use of advertising material when presenting your company at the fair? As a subsidiary agency of Spielwarenmesse eG we know both - the market and the exhibition business. Benefit from our expertise. For more information see www.dierotenreiter.com or contact us directly at +49 911 9981340.

All media at a glance

  • Print catalogue
  • Online catalogue
  • Info terminals
  • Spielwarenmesse® App
  • LicenseGuide
  • Event calendar

You can find a complete overview of our comprehensive range of services and all the important information for these services in the Online Service Center.

Your advertisement in the world's largest B2B toy magazine

Global toy magazine Spirit of Play

“Spirit of Play” is the new Spielwarenmesse® magazine, and the only toy magazine with global distribution. With international topics and industry knowledge, the magazine is aimed at new buyers and decision-makers in the toy industry. It will be posted worldwide in November 2016.

Press work is a key instrument for setting trends and putting you a decisive step ahead of the competition. This is why we would like to help you approach the media and supply them specifically with relevant information about your company and products. Profit from our experience and contacts and use our attractive offers developed specially for you. Active press work makes sure your information reaches the desired target group before, during and after the fair

Our services

  • Press Conference and Event Facilities
  • Press Boxes
  • Electronic Press Boxes
  • news aktuell distribution service
  • Online Press Contact Database
  • Online Press Event Planner

You can find a complete overview of our comprehensive range of services and all the important information for these services in the Online Service Center.

Further advice for your pr

Presentation of new products

The ideal presentation of your innovations at the Spielwarenmesse

Get more attention for your products

At the PressPreview you can present your products and attract the attention of the media before the official start of the fair.

Date: Tuesday, 31 January 2017
Time: 9:00 am – 1:00 pm
Venue: NCC Ost

Your benefits

  • A one-time-only media forum for staging new products presentation on the day before the fair
  • Press coverage to support sales promotions on opening day
  • A full service package for quickly organising participation
  • Around 400 media representatives and 480 top buyers

Application via the Online Service Center

Toy trends and new products in one place: The TrendGallery is fascinating visitors with the new products at the fair and this year’s trends. You can be a part of the TrendGallery, too!

Toy trends 2017

We will be putting the focus in three promising toy trends for you and are offering you the chance to position yourself as a trendsetter with your products. Apply today and be part of this more than 1,000 m² world of experience. If you have any questions, please contact Carmen Rogge.

Presentation of new products

Exhibitors can use this opportunity for a second display space and present their new products to the professional audience in this unique setting.

Application via the Online Service Center

Put the spotlight on your technological toys and show trade visitors your latest innovations inspired by technology! On the new 400m2 activity area in Hall 4A, you will have the opportunity to place your technological products in an attention-grabbing position.

Apply for Tech2Play now

The ToyAward is presented annually to the best new products at the fair. The winners can use this quality label for their marketing measures – and also profit from a free second display space in hall 3A during the Spielwarenmesse®, the international media coverage, the increased attention of buyers and many additional marketing services.

You can enter up to three new products for the competition for free!

Register now at www.toyaward.com

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Newsletter

Stay informed with trends and developments of the toy market. Register for one of our newsletter.