Spielwarenmesse: Spin Master inks new international licensing agents for Bakugan, Etch A Sketch, and more

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Spin Master inks new international licensing agents for Bakugan, Etch A Sketch, and more

24. January 2020 10:10 h

By toybook.com

The Toronto-based toy and entertainment company inked new strategic agreements with three international licensing agents to represent brands including Bakugan, Etch A Sketch, Tech Deck, Toca Life, Zo Zo Zombie, and Hatchimals.

WildBrain CPLG will handle EMEA while Tycoon will take Latin America, and Haven will represent Spin Master in Australia and New Zealand.

The new international licensing agents will focus on building product programs across apparel, accessories, back-to-school, food and beverage, gift and novelty, health and beauty, home décor, party goods, ancillary publishing, seasonal, and sporting goods. The agents will also be seeking to build promotional partnerships for Spin Master brands in their respective territories.

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