Participation with stand area
Book your desired stand area without stand construction and equipment per m² of floor space. For two-storey stands, the price per m² of upper floor area is calculated at 35 % of the relevant ground floor space price for inline stands. Optionally, you can book stand construction at a later date via Spielwarenmesse eG.
Your media package includes the participation in the Spielwarenmesse Digital platform. In this way you can increase your visibility and can also be found away from your stand.
The registration fee is 400 €* and is deducted in full from the exhibiting fee on approval. We can only process your registration after receipt of the registration fee. The registration fee is returned to you in the case of non-approval.
The media package of € 649* is obligatory for all exhibitors and includes the following services:
Company entry in the exhibitor directory (online)
- Listing according to A-Z
- Listing under your product groups
- Illustration of your stand location in the online hall plan and in the overview plan in front of the halls
Digital company profile on the Spielwarenmesse Digital platform
- Company logo, header image, company information/description etc.
- Mention of contact persons
- Indication of your product categories
- Product entries incl. text and picture, licence entries, brand entries
- Link to social media profile
- Upload media data (PDF, images, videos) and web links
Networking on Spielwarenmesse Digital
- Audio/video meetings
- Individual invitation link for visitors
- Real-time lead reporting incl. visitor data (company, e-mail address etc.)
- Back office: lead processing (online)
Listing of your stand promotions in the fair calendar
- Publish on-site events in the trade fair calendar on the Spielwarenmesse website
Invitation codes for your customers
- 10 free voucher codes for admission tickets (free entry to the trade fair and the Spielwarenmesse Digital platform)
- Additional invitation voucher codes can be ordered in the Online Service Center
Marketing material
- Customisable marketing material, such as letter stickers, e-mail banners, etc.
As a trade fair organiser, we are obliged to collect the AUMA fee of € 0.60 / m² from exhibitors.
This amount is paid directly to the Association of the German Trade Fair Industry (AUMA). As the central organisation of the German trade fair industry, AUMA represents the interests of exhibitors, visitors and organisers; it provides information and advice to potential trade fair visitors from Germany and abroad. More information on the internet at: www.auma.de
Exhibitors are responsible for the waste produced during assembly and dismantling. This is covered by the flat-rate disposal fee of € 2.90 / m².
* All prices are subject to VAT, see pt. 6 & 7 of the Rules for Exhibitors 2023.
Participation packages
You are a start-up and no more than 5 years on the market? Do you have an innovative product idea and want to present it to an international audience? Then take a closer look at our package for young companies.
More information about the StartupArea for international companies
This special exhibitor area is located in hall 7. As a service provider, here you have the opportunity to present yourself with a MeetingPoint at Spielwarenmesse.
More information about the MeetingPoint
Our Sales Team will be happy to answer any questions you may have and assist you with your registration.
![Sabrina Endres]( "Sabrina Endres")
Sabrina EndresSales Manager- Tel: +49 911 99813-10
![Claudia Herzog]( "Claudia Herzog")
Claudia HerzogSales Manager- Tel: +49 911 99813-46
![Natalia Kalberlah]( "Natalia Kalberlah")
Natalia KalberlahSales ManagerYour contact for
- Tel: +49 911 99813-60
