Toy market news

Monty & Co welcomes Tonies, Immediate Media and Event Merchandising to its licensing family

Popular new CBeebies and iPlayer show Monty & Co has hit the ground running with three new signings.

Immediate Media has added the show to its successful CBeebies magazine, Event Merchandising is creating and managing the online store and aims to be fully functional with a range of merchandise for this summer, and Tonies will be adding a Monty Tonie to its line-up of pre-school audio characters with a launch in summer 2022.