Toy market news

New Monopoly Lifesized experience encourages players to get on board

An immersive game, to open in London this August, will see players moving around a 4D full-sized board and taking on challenges as they go.

The ever-popular Monopoly is being brought to life in a new interactive experience where players can truly immerse themselves in the iconic board game.

Hasbro has teamed up with Gamepath (a new division of international theatre producer Selladoor Worldwide) to bring together the board game, escape rooms and team challenge. The immersive experience will open in London on 14th August.

toyworldmag.co.uk