Toy market news

PLAYMOBIL announces ASTERIX and OBELIX license cooperation

In 2022, PLAYMOBIL fans can look forward to a new licensing cooperation with great potential. Les Editions Albert René and PLAYMOBIL are delighted to announce that they are creating a fascinating brand world around the indomitable Gauls and comic legends ASTERIX and OBELIX.

The Gallic heroes and their colourful village community have been known and loved worldwide since 1959. In 2022 they will appear as PLAYMOBIL figures for the first time.