Toy market news

The Toy Insider’s Sweet Suite event welcomes the industry back to NYC

Following a two-year, digital detour to become “Sweet Suite @ Home,” the Toy Insider‘s Sweet Suite event returned to its original, live format last week

The legendary toy party thrown by the Toy Insider welcomed top-tier press, media personalities, and digital influencers - including Instagram stars, TikTokers, and YouTube creators - for an epic night of play on July 13 at Pier Sixty in New York City.

More than 60 exhibitors, spanning top toy and game makers and emerging stars, were on hand to preview some of the hottest new toys for summer, fall, and the upcoming holiday shopping season.