Toy market news

The Toy Trust Media Auction raises over £72,000 for UK small charities


The Toy Trust Media Auction has raised an impressive £72,200 in its quest to support small UK children’s charities this year, through the donation of airtime media slots from the likes of Sky, Nickelodeon, and Pop.

Leading children’s media channels that also included the likes of ITVB, CITV, and Channel Five, helped the industry charity secure lots worth in excess of £90,000 combined for the toy industry to bid for.

Lots from SuperAwesome, Red Media Sales, Diversity Media Sales, and Turner were also included and bid on, helping the Toy Trust raise £72,200.

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