Toy market news

Universal Monsters rise up in new NECA action figure partnership

National Entertainment Collectibles AssociationNECA – has detailed plans for a full line of Universal Monsters action figures developed in close partnership with Universal Brand Development to capture the look of the horror world’s most iconic figures.

Frankenstein’s Monster will rise up this July, depicting the classic monster from the 1931 film Frankenstein as it celebrates its 90th anniversary this year. The sculpt will capture Boris Karloff’s poignant portrayal of the misunderstood monster in black and white. A colour version of the figure will follow.

Subsequent figures set for 2021 will include Lon Chaney Jr. as the Wolf Man from The Wolf Man (1941), Boris Karloff as the titular figure in The Mummy (1932), and Bela Lugosi as the legendary Count in Dracula (1931).

NECA’s Ultimate format is a favorite among collectors for its complete portrayal of a character with a wide array of alternate heads, hands, and accessories so that many iconic moments from the movie can be recreated. The fifth-panel packaging also allows collectors to remove and replace without damaging the packaging.