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How are industry and retail dealing with the crisis and its consequences?
Quirky word and image combinations, called memes, are an Internet phenomenon. When companies get the humour right, their advertising messages can go viral online.
Unfortunately, Generation Y doesn't seem to enjoy a good reputation.
The founding of the Fair Toys Organisation turns long-standing controversies between NGOs and the toy industry into constructive cooperation.
Retailers implement customer bonding strategies with focus on families by turning the Point of Sale into a Point of Entertainment.
The construction toy BionicTOYS aims to teach children about the laws of nature in a playful way.