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The popularity of DIY activities has grown during the lockdown. As a result, toy companies incorporate DIY features into their ideas for play.
Schedule of events relevant for the toy industry in May 2021.
Bernd Sauer, author of the book GDR toy industry, Spielzeugland DDR, talks about his experiences of the toy industry in East Germany before and after the fall of the Berlin Wall.
Contemporary witness Erika Neumann reports on how the GDR transited from a planned economy to a capitalist economy in toy production.
The continuing Covid-19 safety measures are affecting toy retailers in many countries. Only active customer contact and innovative services lead to sales.
The Insights Family studies show that children are interested in supporting local business during the pandemic.