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Dr. Gummer explains how toy retailer can integrate the Balanced Play Pyramid for guiding parents to choose beneficial toys for their kids.
Class packs teach children about science in a vivid and playful way. See what's out there.
Tips on how to clean different playing materials to avoid spreading germs - not only in times of Covid-19.
Description: How toy manufacturers add fun, educational content, and additional play value to toys by incorporating AR features into them.
The coronavirus pandemic led to a massive increase in media usage amongst children: Calls for more online security and responses from manufacturers.
For the Advent calendar campaign of Spielwarenmesse, bloggers and influencers tested the toy Advent calendars of some exhibitors.