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Children don't stop playing when they get older, they just start to prefer new technologies over toys. A call to the toy industry: combine new technologies with toys.
China has recently been the main hub for toy manufacturing in the world. With wages rising and production difficult to automate, the toy industry is likely to move on.
POP MART revolutionized the toy collectible market. They started with figures designed by artists in 2016 and now run a profitable and sophisticated IP operation system.
At the end of the year, the toy retailers' cash registers ring once again. That's why The Insights Family reveals which Christmas trends retailers should be aware of.
Kidults' spending on toys has increased considerably, and not just during the Covid-19 pandemic. Kidults market trends at a glance.
The members of our TrendCommittee also had other ideas about what they would be doing someday.