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Sustainability is no longer a niche topic. To strengthen cooperation between sustainable exhibitors and influencers, Spielwarenmesse has organized a successful networking campaign.
Manufacturers need to face sustainability head-on, to concentrate serious efforts on making playthings that support a sustained environmental impact now, and for the future.
POP MART revolutionized the toy collectible market. They started with figures designed by artists in 2016 and now run a profitable and sophisticated IP operation system.
Design is the key to more sustainability. Good design follows sustainable criteria. The focus here is on materials and processability.
The zuckerfrei | Kids Concept Store shows us how selling toys can be done ecologically, fair, and sustainably. An interview with the founder, Jessica Schmidt.