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Online and social media marketing campaigns for brands extend visibility and reinforce brand loyalty. How to reach consumers via online social media platforms.
Toy ads from the past help to understand changes in values and attitudes of families, whereas the analysis of current ads provides clues for emerging trends.
Schedule of events relevant for the toy industry in January 2022.
China has recently been the main hub for toy manufacturing in the world. With wages rising and production difficult to automate, the toy industry is likely to move on.
Schedule of events relevant for the toy industry in December 2021.
POP MART revolutionized the toy collectible market. They started with figures designed by artists in 2016 and now run a profitable and sophisticated IP operation system.