Press releases

Trade fairs are all about finding new business partners, meeting customers face to face and experiencing products with all the senses. Opening its doors from 2 to 6 February 2022, the Spielwarenmesse will once again provide industry participants with the best possible parameters for business and networking. The 72nd edition of the Spielwarenmesse has already received plenty of support from international exhibitors. Innovative special areas dedicated to specific themes are among the attention-grabbing presentation formats offered to companies by event organiser Spielwarenmesse eG.

Planning for the next Spielwarenmesse 2022 is well under way. To maximise success at the trade fair in Nuremberg, organiser Spielwarenmesse eG is expanding its range of services to include Spielwarenmesse Digital. The new platform extends the already huge reach of the live event, which is scheduled to run from 2 to 6 February 2022. It will be a valuable tool for all participants before, during and after the Spielwarenmesse as well as a treasure trove of important information – from product presentations to networking contacts and talks held by experts.

Featuring talks by experts, the Toy Business Forum in Hall 3A will once again shine a light on industry-related topics during the Spielwarenmesse from 2 to 6 February 2022. In a move to keep industry members properly informed about new developments throughout the year, the team behind the Spielwarenmesse is creating a new information offering known as the ToyAcademy. International experts will be invited to use this platform to give valuable insights into topics such as the retail trade, markets, digitalisation, and sustainability.

As the next Spielwarenmesse approaches, the sense of anticipation is becoming ever more palpable. Exhibitors, trade visitors, buyers and media representatives are already busy planning the most important time of the year for the toy industry. To ensure that first-time and established exhibitors are well prepared for the world’s leading toy fair, which opens its doors in Nuremberg from 2 to 6 February 2022, organiser Spielwarenmesse eG is offering its new “Fit For Fair” webinar series from 9 June.

The Spielwarenmesse is the most important business hub for the international toy industry. When the fair opens its doors from 2 to 6 February 2022, first-time exhibitors can benefit from the innovative New Exhibitor Package. The declared goal of trade-fair organiser Spielwarenmesse eG is to enable this group to step into the exhibition arena at particularly attractive rates. Companies will be given the opportunity to appear in one of twelve product groups and to unveil their new products and innovations to both buyers and retailers at the perfect time for placing orders.