Spielwarenmesse: Festive Articles, Carnival, Fireworks

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Festive Articles, Carnival, Fireworks

Across the world, people like to party and dress up at various times, and role-playing is something children do every day. Festive Articles and products for Carnival are now generating impressive revenue all year round. Of course, fireworks sales skyrocket especially on New Years Eve and various national holidays. Manufacturers traditionally sell costumes, decorations, rockets and other items via the toy trade as well. That is why the Spielwarenmesse® is considered the most important event for all well-known suppliers and market leaders such as Andrea Moden, Rubie’s, WECO and many more.

“The Spielwarenmesse is a date not to be missed for making contacts and previewing the season ahead with the most important international vendors. It is also a welcome opportunity to link up with new vendors in order to avail of the variety on offer. I would like to express my appreciation to all Carnival exhibitors who take time out for this fair in the middle of the season!”
Andreas Greif, Owner, MIRANDA-WORLD, visitor from Austria
“The expansion of carnival articles to the whole of hall 9 has made the segment more international. At Spielwarenmesse I constantly get new good ideas on how we ourselves can set new trends in our product spectrum.“
Gerd Horbach, CEO, Fritz Fries & Söhne GmbH & Co. KG, exhibitor from Germany

You can discover

In this product group you will find

  • Festive Articles

Party articles; Joke articles; Magic articles; Halloween articles; Fair and funfair articles; Balloons and accessories; Promotional articles, sales aids; Easter articles; Christmas articles; Costumes and accessories; Party lighting, lighting articles; Decorative articles; Birthday articles

  • Carnival

Carnival costumes; Carnival masks; Hats, caps; Wigs, beards; Equipment and accessories (swords, belts, etc.); Makeup and makeup articles; Carnival decorations; Red Indian and cowboy accessories; Knight accessories; Roleplays and accessories

  • Fireworks

Bangers; Rockets; Stage fireworks; Battery fireworks; Illumination fireworks; Fountain fireworks; Large fireworks; Combination fireworks; System fireworks; Party fireworks; Table fireworks; Firing systems

License articles, sustainable toys and toys for people with special needs complete the product portfolio. See all licenses of the product group Festive Articles, Carnival, Fireworks in the LicenseGuide.

The Festive Articles, Carnival, Fireworks product group is located in hall 8 (partial area) and 9.

Hall plan Spielwarenmesse 2019

With more than 1 million products, including around 120,000 new toys, the Spielwarenmesse® offers a unique product variety. Read in the ToyMagazine which trends and innovations are emerging in the product group Festive Articles, Carnival, Fireworks.

In the area of fireworks, the demand for bangers, firecrackers and rockets is often limited to seasonal occasions. Although sales are strictly regulated in some countries, both manufacturers and the retail world are generally very happy with the sales figures. In the USA, for example, the trend of increasing sales of fireworks is continuing according to the American Pyrotechnics Association (APA). According to estimates made by the German Pyrotechnic Industry Association (Verband der pyrotechnischen Industrie - VPI), sales figures for firework products in Germany are also stable with a tendency towards further growth.

The competition with imports from Asia is extremely fierce. Many well-known manufacturers are therefore particularly relying on safety and quality standards in order to hold their ground in the market.

Comparable market data are available for other sub-areas of this product group. Here you can find an overview of the top 5 countries in terms of market size and growth rate in the product group Festive Articles, Carnival, Fireworks*

Top 5 market size

Dressing-Up and Role Play

  • China: $815.0 million (+ 4.3 %)
  • USA: $797.7 million (- 4.9 %)
  • Japan: $373.1 million (- 17.8 %)
  • United Kingdom: $194.2 million (- 7.7 %)
  • France: $121.5 million (+ 0,0%)

Top 5 growth rate

Dressing-Up and Role Play

  • South Africa: + 24.2 %
  • Ukraine: + 20.9 %
  • Argentina: + 15,1 %
  • Mexico: + 12.8 %
  • Brazil: + 11.9 %

*Source: Euromonitor International, 2016/2017 (updated August 2018)

Gallery: Festive Articles, Carnival, Fireworks

 

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