The top licenses for toys in Asia (Source: Licensing Magazine):
1. My Emperor
2. B. Duck
Wednesday to Sunday!
31 Jan – 4 Feb 2018
Licensed toys are a very important element for industry and retail, and their importance will increase in the future. In particular, licensors from the entertainment industry, such as Walt Disney, Warner Bros or Universal Brand Development, are among the drivers of the license market and bring attractive revenues to the toy industry. The Spielwarenmesse® gives you a broad overview of international licensed products and popular licenses.
Our information platform focused on the popular topic of Licensing is held during the fair from Wednesday through Saturday, 10:30 – 11:30 am in the Toy Business Forum, Hall 3A. In cooperation with Licensing International and License Global magazine, worldwide industry experts present here the latest market information and worldwide trends.