Spielwarenmesse: Presentations at the Toy Business Forum

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Presentations at the Toy Business Forum

The Toy Business Forum 2020 brings you exciting presentations and talks on themes that are of genuine interest to the toy industry. High-calibre international speakers will bring you up to date on all the relevant themes free of charge – current developments in the market, the latest trends from the world of trading and toys, as well as change management and marketing. The Toy Business Forum – right in the centre of the Trend Gallery in Hall 3A – will focus on a specific theme each day, allowing you to acquire new knowledge according to your particular area of interest in a relaxed atmosphere. 

Topics 2020

Keep track of what is going on in the trend jungle. We help you to identify the relevant trends in 2020 for toys, retail and industry and show you how you can use this knowledge to your advantage for your everyday business.

Changing consumer behaviour, digitisation, and market concentration… new conditions call for new approaches and offer exciting opportunities. How do you find the courage to embrace change? How can change management help?

Digital transformation is currently omnipresent. Big data, artificial intelligence and omnichannel strategies are just a few of the terms you should know about. What are they all about? And why are they so important for toy retailers?

Take a look at the future of retail with us. Your business will be defined by digital trends and innovative retail concepts. Find out how you can use them profitably and offer your customers the shopping experience they want.

What exactly is a kidfluencer? How do you sell in our digital age? What do microbloggers do? We keep hearing of new ideas from the field of marketing. Keep track of them and discover new opportunities for your business.

Your contact:

Stefanie Lein

+49 911 99813-32

Media partner

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Presentations at the Toy Business Forum 2019 – Webcasts

You liked a particular presentation? Here you can watch selected presentations from the Toy Business Forum 2019.


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Stay informed with trends and developments of the toy market. Register for one of our newsletter.