Markus Kossmann: I simply enjoy developing new LEGO Technic models with my colleagues and bringing joy to people of all ages all over the world. LEGO Technic sets are particularly popular with children; they arouse their curiosity and interest in building. But adult LEGO fans also love our models because of their technical functions and exciting construction challenges. Can you think of anything better than designing products that are the dreams of both children and adults?
Designers today set the trends but can no longer offer solutions because the tasks are too complex for designers. Nowadays dozens of specialists are needed. What’s it like in your "trend workshop"?
M. K.: I don’t see limits as negative in any way. On the contrary: They provide a framework that I can work in. Otherwise there is no beginning and no end. The basis is a good briefing. I need information about the type of model, the functions that are possible and the age group for which the product is intended. With this information I can estimate the size and complexity of the model and design a first prototype. This is my framework.
Is your work primarily a way of making men's dreams come true?
M. K.: It is true that a lot of adults still like building - either alone or with their children - as it revives the memories of the past. It’s often a good way to switch off because they usually get so absorbed when they are building with LEGO bricks.