Spielwarenmesse: Trend video: Digital goes Physical

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Trend Video: Digital goes Physical
  Trends

Trends

Trend video: Digital goes Physical

from Spielwarenmesse eG

Baby Shark, Fortnite, Roblox & Co. all have one thing in common – they wow their fans not only online, but also in real life! Rob Taylor-Hastings, actor, author and director, presents the Digital goes Physical toy trend at the Spielwarenmesse® 2020. Children not only want to see their digital idols on the screen, but also to interact with them in the physical world – whether in the form of soft toys, collectible figures or board games.

The Digital goes Physical trend presentation highlights the following topics:

  • From digital platforms to physical toys
  • How Fortnite, Pokemon & Co. inspire
Toy Trends 2020 - Digital goes Physical


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