One is scarcely able to imagine the future without thinking of the term "robots". Intelligent devices that mow the lawn and help in the household were, many years ago, still wishful thinking and very much in the style of "Bicentennial Man" and "I, Robot". In the meantime, there are apps to control one's household and even robots are increasingly taking over the nursery.
Robots in toy form
Toy robots come in all shapes and sizes and with completely different modes of operation. One can buy machines to build and program oneself, round, rolling robots that can also swim in water, and extremely small robots. Even remote-controlled cars are partly like robots due to their very specialised technology.
Drones have likewise been an emerging star on the robot sky for several years. One has heard a lot about drones in the past few years, whether for use in the military, as a gadget delivering parcels or a toy for amateur pilots. The latest drones are now establishing themselves as children's toys, as was evident at the Spielwarenmesse® 2016.
Future toys buyers with an innate predilection for technology
The interest of "digital natives" in robots and technology toys is much more pronounced from the outset, as these children have grown up with many technical innovations. The new generation of children can scarcely imagine a world without a smartphone and tablet. Retailers can make use of this innate interest by adapting their robot ranges to suit the interests of the target group.