Wednesday to Sunday!
31 Jan – 4 Feb 2018
Digital transformation and the new brand awareness are constant challenges that retailers are faced with. What used to work in e-tailing has become obsolete nowadays. Innovative, sustainable solutions are today's key to success. Klaus-Dieter Koch shares his gain in knowledge from changing his perspective. He explains why retailers should find a common path with the e-commerce giant, Amazon and how important it is to constantly advance one's process flows and customer journeys.
The presentation from the Toy Business Forum 2019 offers the following recommendations: