Spielwarenmesse: Accreditation

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Not yet registered?

We kindly ask all journalists not yet accredited at Spielwarenmesse eG to send us a proof of their journalistic activity by email, fax, post or as an upload in the course of online accreditation starting from october.

Accreditation for journalists already registered

All journalists already registered at Spielwarenmesse® will receive the PressGuide 2020 as well as information about the e-ticket press and our press services by beginning of December via post.

Accreditation conditions

Accreditation is possible for journalists who present the following documents as proof of their eligibility as active journalists at the press-counter:

  • Evidence of editorial articles published under your own name (not more than six months old, except articles about Spielwarenmesse® 2019)
  • A current editorial assignment
  • A legibly copy of your valid and officially recognised press card from a journalists' association in Germany or abroad (For freelance journalists and new accreditation we kindly ask you to send us in addition another proof of eligibility named above.)

Kindly note, that Spielwarenmesse eG reserves the right to conduct further investigations to establish proof of journalistic activities. PR- and advertising agencies will only be accredited if they work for one of our exhibitors and have sufficient proof. Legitimation should be submitted in German or English.

Kindly note our accreditation guideline.

Your contact:

Stefanie Rieschel, Media Manager

+49 911 99813-55


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