Spielwarenmesse: BloggerClub

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Spielwarenmesse® for bloggers

There’s no better place to forge new contacts and build new working relationships than at the world’s leading toy fair! This major event gives industry-savvy bloggers unique insights and paves the way for international contacts.

Exclusive access to the “BloggerClub”

[Translate to English:] Blogger auf der Spielwarenmesse

Are you a top blogger, Youtuber or influencer in the toys, licensing or games sector? Then you can become part of the “BloggerClub” at the Spielwarenmesse®. Located near the Press Center, NCC Ost, it offers a chilled and relaxed atmosphere with lounge furniture, WiFi and drinks. A postcard stand is filled with interesting information from reputed exhibitors.

As a media representative, you are welcome to attend the PressPreview – the Spielwarenmesse’s® innovation show – on 26 January 2021. Here you will experience the latest products a day before the fair officially opens its doors.

Accreditation guidelines for bloggers

  • You operate a professional, industry-related blog or a different channel as your main medium.
  • The blog has been going for a year or more.
  • You regularly publish up-to-date images or contributions.
  • You have an invitation from an exhibitor.
  • People who are only active on social networks in a private capacity will not be accredited.

The accreditation form has to be completed in full and truthfully. Every application will be checked manually by our team. We will let you know whether you meet the accreditation criteria. Your data will only be used for internal purposes and will not be passed on to third parties.



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