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Global Toy Conference Now on Saturday at the Spielwarenmesse

(Global Toy Conference 2013)
  • Customised programme for retailers: “How to get your customer into the shop”
  • Conference will take place for the 5th time in Nuremberg on 1 February 2014

All around the world, retailers are wondering how they can still get their customers in their shops in the age of the Internet – because competition for the sale of consumer goods online is growing dramatically. With the topic “How to Get Customers into Your Shop – Successful Pricing, Presentation and Selling” the Global Toy Conference of the Spielwarenmesse demonstrates what parameters business owners can adjust for the future. The conference will take place for the first time in the St Petersburg hall in the NCC East on Saturday. The new earlier date means that more international retailers can take advantage of the knowledge on offer at the toy industry's leading trade fair – from 9 a.m. to 4 p.m. on 1 February 2014.

In three successive modules, congress participants will learn the latest tricks, how they can use their pricing strategy, product presentation and sales techniques to make themselves stand out from online stores, or how they can position themselves with cross-channel marketing. Participants can combine the three modules as desired, and thus supplement their Saturday at the fair with favourably priced information packages:

One module booked in advance €70, €80 at the box office

A second module booked in advance € 60, € 70 at the box office

All three modules booked in advance € 190, € 220 at the box office

More information about the programme, speakers and how to order tickets will be available as of October here: www.globaltoyconference.com.

Conference participants can book accommodation at our partner hotels. Our partners are offering attractively priced hotel rooms from Saturday to Monday. Information is available at www.toyfair.de/travel-stay/accommodation.

The Global Toy Conference offers tailor-made training for retailers wishing to secure their company's success. Many more trends and information packages can be found at the Spielwarenmesse held at the Nuremberg Exhibition Centre from 29 January to 3 February 2014

04.09.2013 – km

Suggestion for info box

Global Toy Conference on Saturday, 1 February 2014, from 9 a.m. - 4 p.m.
Nuremberg Conference Centre, NCC East, St Petersburg hall
One module booked in advance €70, €80 at the box office
A second module booked in advance € 60, € 70 at the box office
All three modules booked in advance € 190, € 220 at the box office
Register as of December 2013 at www.globaltoyconference.com
Conference ticket only valid in combination with a ticket for the Spielwarenmesse.


Spielwarenmesse, the leading international fair for toys, hobbies and leisure, is organized by the fair and marketing services provider Spielwarenmesse eG. The trade fair creates a comprehensive communication and ordering platform for 2,700 national and international manufacturers. The presentation of new products and the extensive industry overview provide a valuable pool of information for annual market orientation for 72,500 buyers and toy traders from over 100 nations.

Fair date: Spielwarenmesse, Wednesday to Monday, 29.1–3.2.2014




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