Spielwarenmesse: Press releases

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Spielwarenmesse® press releases

New Exhibitor Center: Starting out at the Spielwarenmesse

The Spielwarenmesse is a perfect networking platform for exhibitors. Indeed, in a corporate marketing mix, trade fairs rank among the most important tools for customer acquisition. To make it as easy as possible for companies to enter this market, Spielwarenmesse eG created the New Exhibitor Center (NEC), featuring a pavilion for German and international companies exhibiting at the Spielwarenmesse for the first time. Trade buyers can quickly and easily forge new business contacts here and source interesting products and ideas across all toy segments.

In 2016, a total of 58 companies from 28 countries presented their products within the NEC. Spielwarenmesse eG takes responsibility for organising and planning the exhibition stands. Florian Hess, Director Fair Management for Spielwarenmesse eG, explains: “We help first-time exhibitors to shine even at their first show. We not only provide these companies with a stand plus furnishings, but also a wide range of marketing tools for creating an attractive product presentation.” The Ready-to-go Package includes the construction and furnishing of the 6m² stand, an entry highlighted with an eye-catching "New" in both the print and online catalogues as well as free WiFi access and more.

The registration forms and other information are available online at www.spielwarenmesse.de/en/application.

7.9.2016 – sb

 

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