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Spielwarenmesse awards Seal of Excellence 2012

Two Chinese exhibitors receive quality label for high-quality products and a successful presentation at the fair

Shortly after the Chinese New Year celebrations, some 400 Chinese toy producers start the Year of the Dragon with great success at the Spielwarenmesse International Toy Fair Nürnberg. More than one hundred of these manufacturers are exhibiting in the Chinese pavilions. They show that “Made in China” also stands for “Quality from China” at the world’s biggest trade fair for the toy industry. To promote these high quality standards among the exhibitors in the country pavilions from China, Spielwarenmesse eG awards the Seal of Excellence. A jury of experts judges criteria like stand design, product quality and range, and the presentation of the company at the fair.

Winners of the Seal of Excellence 2012:

Able Gifts & Toys Co., Ltd., hall 11.0 A-01-2
Country pavilion: Best of China
Products: Wooden toys
Reasons: Able Gifts & Toys Co. has a new product series and sustainable products of bamboo to offer. The stand is attractively designed and manned by competent English-speaking staff.

Chi Lok Bo Toys Co., Ltd. hall 11.0 B-04-4, C-01-4

Country pavilion: Best of China:
Products: Ride-on toys
Reasons: Chi Lok Bo Toys Co., Ltd. offers an open stand design as well as a professionally produced English catalogue with full information about its products. In addition, the product presentation with large pictures is successful and dynamic.

The jury:
Christian Ewert, President & CEO, ICTI CARE Foundation
Harald Hemmerlein, journalist & PR consultant
Stephan Bercher, VEDES AG

Together with the jury, Chenjun Meng, General Manager of Spielwarenmesse (Shanghai) Co. Ltd., and Dr. Hans-Juergen Richter, Executive Board Member of Spielwarenmesse eG, presented the Seal of Excellence to the winners.

5.2.2012 – jh/ sd

More information about the Spielwarenmesse International Toy Fair 2012 at:
Photos: www.toyfair.de/photos. Photos of the winners at “Extras”.
Press releases: www.toyfair.de/pk
Sound bites: www.toiyfair.de/radio
TV footage: www.toyfair.de/tv

Downloads:

Foto 1: Seal of Excellente
caption: Seal of Excellence of China Pavillons: f.r.t.l.. Chenjung Meng (Toy Fair Shanghai), Christian Ewert (President and CEO, ICTI CARE Foundation), Harald Hemmerlein (specialised journalist and PR consultant), Helena Zheng (Able Gifts and Toys Co. Ltd.), Stephan Bercher (Vedes AG), Dr. Hans-Juergen Richter (Director of the Toy Fair eG) and Jack and Fiona (Able Gifts and Toys Co. Ltd.)

Foto 2: Seal of Excellente
caption: Seal of Excellence of China Pavillons: f.r.t.l.. Chenjung Meng (Toy Fair Shanghai), Christian Ewert (President and CEO, ICTI CARE Foundation), Harald Hemmerlein (specialised journalist and PR consultant), Helena Zheng (Able Gifts and Toys Co. Ltd.), Stephan Bercher (Vedes AG), Dr. Hans-Juergen Richter (Director of the Toy Fair eG) and Jack and Fiona (Able Gifts and Toys Co. Ltd.).

Fair date: Spielwarenmesse International Toy Fair Nürnberg, Wednesday to Monday,
1-6.2.2012

Spielwarenmesse International Toy Fair Nürnberg
The Spielwarenmesse International Toy Fair Nürnberg, the leading international fair for toys, hobbies and leisure, is organized by the fair and marketing services provider Spielwarenmesse eG. The purely trade fair creates a comprehensive communication and ordering platform for 2,700 national and international manufacturers. The presentation of new products and the extensive industry overview provide a valuable pool of information for annual market orientation for some 80,000 buyers and toy traders from over 100 nations.

 

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