Event tips for toy experts
May 2025
Reaching Gen Alpha: Effective Mobile Gaming Strategies for Toy Advertisers – The Toy Association
08 May 2025 (Online)
Fresh ideas are needed to reach tomorrow's target group! The Toy Association is inviting advertisers, creative professionals and mobile marketers to explore the world of Gen Alpha in an upcoming webinar. The focus will be on customised gaming strategies, trends and tools that successfully bring brands to the attention of consumers. This webinar is sure to satisfy innovation enthusiasts.
Organizer: The Toy Association
Licensing Expo
22 – 23 May 2025 (Las Vegas, US)
Strong brands, new partnerships and trends characterise Licensing Expo, the meeting place for licensing professionals and anyone looking to make an impact with their vision. Visitors can make valuable connections, discover the latest franchises and experience a highly inspirational event. Don't miss your chance to be at the forefront of the global licensing business!
Organizer: Licensing Expo
UK Games Expo
30 May - 1 June 2025 (Birmingham, UK)
When the gaming community comes together for a flurry of ideas, the UK Games Expo is never far away. Industry professionals, publishers and enthusiastic games fans can look forward to new products, testing opportunities, dialogue and competitions. Visitors to Birmingham can experience pure board game culture and find the best networking opportunities.
Organizer: UK Games Expo
The International Day of Play, held on 11 June, draws attention to the worldwide right to play. This was agreed by over 140 countries in a UN General Assembly resolution in March 2024. Each year on this day, the focus is on the importance of play and its many positive effects. After all, people develop their cognitive, physical, creative, social, and emotional skills through play.
Get people excited about play with a campaign on 11 June!
