Spielwarenmesse: Former Hasbro executive Marc Rosenberg joins Genius Brands International

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Former Hasbro executive Marc Rosenberg joins Genius Brands International

23. September 2020 16:05 h

By toybook.com

  • Genius Brands International has appointed Marc Rosenberg as its president of global brands and chief marketing officer.

Rosenberg is the former head of marketing at Hasbro and Tiger Electronics, where he led the global launch for popular brands including Furby, Hit Clips, and GigaPets.

Following Hasbro and Tiger, Rosenberg served as chief marketing officer at Illinois-based Zizzle, which marketed toys such as the iZ alongside licensed toys based on properties from Disney and Nickelodeon.

Rosenberg will work to build revenue from current and future Genius Brands properties, including Llama Llama, Rainbow Rangers, Stan Lee’s Superhero Kindergarten, and Stan Lee Universe. Additionally, he will continue to own Edge Desk, which has gained popularity as more families work from home.

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