Spielwarenmesse: Google acquires Pointy, a startup to help brick-and-mortar retailers list products online

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Google acquires Pointy, a startup to help brick-and-mortar retailers list products online

15. January 2020 10:50 h

Google has been on a long-term mission to build inroads into the world of e-commerce by working more closely with brick-and-mortar retailers, and now it looks like it plans to extend that work a little further.

The search giant is acquiring Pointy, a startup out of Dublin, Ireland, which has built hardware and software technology to help physical retailers - specifically those that might not already have an extensive e-commerce storefront detailing in-store inventory - get their products discoverable online without any extra work.

techcrunch.com

 

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