Spielwarenmesse: The Entertainer adds Chief Transformation Officer to board

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The Entertainer adds Chief Transformation Officer to board

15. October 2019 15:00 h

Appointment of Julie Price “one of the most significant hires” to drive future growth, accelerate digital processes and boost profitability across the business, says the toy retailer

By tnp.media

  • The Entertainer has appointed Julie Price as its Chief Transformation Officer to develop and accelerate its digital processes.

She is tasked with increasing productivity and profitability across a wide range of business areas including online, in-store and supply chain.

The Entertainer says the new appointment, described as “one of the most significant hires the business has made in recent years”, will put it on the front foot to target future growth and tackle a complex and changing global market, where bricks and mortar and ecommerce must work in harmony.

Julie brings a wealth of experience to the business, having worked with major brands and retailers such as Mars, TK Maxx, Ann Summers, Bounty and, most recently, White Stuff, where she held the position as IT and Business Transformation Director.

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