Note for our trade fair visitors

Spielwarenmesse is a specialised trade fair. Tickets can only be purchased by registered trade professionals. Persons under 16 will not be admitted – excluding children up to 6 months.
Tckets are only available online and not be sold at the venue.
Please note: Suitcases, large bags and similar items that exceed standard hand luggage size must be left in the cloakroom.
Acquisition in return for payment with handover of products at the Spielwarenmesse (“over-the-counter sales”) is not permitted.

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Next Level Play

ToyTrends 2026

The Podcast is only available in german.

What happens when AI enters the playroom, creativity and mindfulness reinvent play, board games become cultural assets, and books and games combine to create new experiences in retail? You can hear all about it in our new episode – with real insights and expert opinions! Put on your headphones and let's go! 

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