
Toy Business Forum
The stage for insights, trends and networking
At the Toy Business Forum in Hall 3A, you’ll meet more than 60 international experts in over 50 sessions across five days of the fair. You’ll gain insights, discover trends and make connections — all in one place and with an extra dose of energy.
The Toy Business Forum Speakers 2027
Industry pioneers, hidden champions and international experts take the Toy Business Forum stage to discuss artificial intelligence, sustainability, kidults, licensing and the most important retail and toy trends.
These speakers have already confirmed their attendance – more to follow:
Live on stage
ToyPitches, live podcasts, panel discussions, presentations and Exhibitors on Stage address the topics currently shaping the industry: artificial intelligence, kidults, sustainability, current retail and toy trends, as well as licensing.
NEW: After Hour
On Tuesday and Wednesday, the Networking Break extends into the evening. With live music, drinks and snacks, you can continue your exchange with the Toy Community until the end of the fair day.
Two highlights you shouldn’t miss
On Wednesday, the stage is set for the ToyAward ceremony. Innovation takes the spotlight and the industry celebrates. Another highlight follows on Thursday afternoon with the Model Car Hall of Fame awards ceremony.
Toy Business Forum 2027: Your meeting point in Hall 3A
The highlights and presentations from the Toy Business Forum 2026 are available on demand on Spielwarenmesse Digital. Perfect to tide you over until 2027 with fresh ideas and inspiration!


