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Toy market news

11:13 / 30.05.2023

PLAYcation with Schleich

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Toy market news

10:54 / 30.05.2023

The Little Mermaid achieves a brilliant start

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Toy market news

10:32 / 30.05.2023

Toy Association & Clamour unveil influencers' top toy picks for spring and summer 2023

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Toy market news

09:51 / 30.05.2023

Brand extension through beer cooperations

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Toy market news

13:44 / 26.05.2023

Hasbro Introduces Twister Air

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Marketing

Five tips for Pinterest marketing

Pinterest is an inexpensive social media channel for companies. Five practical tips for successful, low-budget marketing.

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Marketing

TikTok Hype - should I get in on this?

TikTok is one of the most downloaded apps in the world. But is the social media platform worthwhile for your own company?

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Marketing

Personal branding – turning your name into a brand

Three steps to help retailers and manufacturers retain customers.

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Marketing

Live is Live!

Patrick Klingberg in the Toy Business Forum at the Spielwarenmesse: here’s what to expect from the digital architect’s presentation.

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Marketing

[Translate to Englisch:]

Where do memes come from?

Quirky word and image combinations, called memes, are an Internet phenomenon. When companies get the humour right, they can go viral online.

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