Pinterest is an inexpensive social media channel for companies. Five practical tips for successful, low-budget marketing.

TikTok is one of the most downloaded apps in the world. But is the social media platform worthwhile for your own company?

Three steps to help retailers and manufacturers retain customers.

Patrick Klingberg in the Toy Business Forum at the Spielwarenmesse: here’s what to expect from the digital architect’s presentation.

Quirky word and image combinations, called memes, are an Internet phenomenon. When companies get the humour right, they can go viral online.