Note for our trade fair visitors

Spielwarenmesse is a specialised trade fair. Tickets can only be purchased by registered trade professionals. Persons under 16 will not be admitted – excluding children up to 6 months.
Tckets are only available online and not be sold at the venue.
Please note: Suitcases, large bags and similar items that exceed standard hand luggage size must be left in the cloakroom.
Acquisition in return for payment with handover of products at the Spielwarenmesse (“over-the-counter sales”) is not permitted.

Menu
Suche

New York, New York: The Latest Retail Technologies and Store Formats from the Big Apple

Lecture from the Toy Business Forum at Spielwarenmesse 2025

Based on his impressions from the NRF trade show and innovative stores in New York City, Frank Rehme demonstrates how technologies such as AR, VR, smart stores, and omnichannel strategies are transforming retail and creating new opportunities for an enhanced shopping experience.

About the Speaker - Frank Rehme 

Frank Rehme is considered one of the leading thought leaders in the field of innovation and future strategies for the retail sector. As an entrepreneur, strategic consultant, speaker, and management advisor, he provides and develops practical answers to the questions of the future.

To the presentation
Back to overview page