Laptop displays “Spirit of Play” magazine, notebook and smartphone on wooden table.

Spirit of Play

365 days a year, topics, trends, and insights from the world of toys in the online magazine.

Toy market news

11:16 / 25.06.2026

Care Bears launches multi-country retail rollout in Europe

Toy market news

10:14 / 25.06.2026

New entertainment park in Poland launches with Angry Birds attraction

Overview

All toy market news

ToyHistory: Toy Region Nuremberg

The toy industry celebrated the 75th anniversary of the Spielwarenmesse in 2026. The ToyHistory series explores the origins of the trade fair.

Illustration: AI generated