Note for our trade fair visitors

Spielwarenmesse is a specialised trade fair. Tickets can only be purchased by registered trade professionals. Persons under 16 will not be admitted – excluding children up to 6 months.
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Acquisition in return for payment with handover of products at the Spielwarenmesse (“over-the-counter sales”) is not permitted.

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Emerging trends and technologies beyond 2025

Toy Business Forum presentation from the Spielwarenmesse 2025

Find out how AI, Chat GPT and Co-Pilot are revolutionising the toy industry! Discover how these technologies are driving product development and reigniting the passion for toys, games and children's technology. At the same time, many toy companies are responding to the tech hype with products that whet children's appetites for screen-free play activities.

About the speaker Reyne Rice

Reyne Rice is a world-renowned International Keynote Speaker & Global Trend Hunter. Published in 60+ countries, she travels the globe with a keen eye for identifying & showcasing emerging play trends and innovations. She is CEO and Founder of Consultancy ToyTrends LLC, since 2003 and Co-President of ITMA Association, since 2014.

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