Bulldog Licensing announces partnership with 'PUBG: Battlegrounds‘.

Bulldog was assigned to represent "PUBG: Battlegrounds," the battle royale game from game maker Krafton.

In "PUBG: Battlegrounds," up to 100 participants parachute into strategic locations and battle for overall victory. 

Survivors must find and loot their own weapons, vehicles and supplies and defeat their enemies in a visually and tactically enriched battlefield.

When "PUBG: Battlegrounds" launched in 2017, it promoted the Battle Royale game genre. Before being released as a free-to-play version, 

the game sold more than 75 million copies on PC and consoles. The game's popularity has led to collaborations and brand advertising with 

soccer players, actors, and pop stars. Grand soccer clubs such as Liverpool FC and brands such as Maserati and Maclaren have also partnered. 

Now the brand has contracted Bulldog Licensing to develop licensed merchandise for the European market in a variety of categories, including 

adult apparel, collectibles, gifts, novelties, accessories, housewares, publishing products and, of course, gaming peripherals.

Source: www.licenseglobal.com