Note for our trade fair visitors

Spielwarenmesse is a specialised trade fair. Tickets can only be purchased by registered trade professionals. Persons under 16 will not be admitted – excluding children up to 6 months.
Tckets are only available online and not be sold at the venue.
Please note: Suitcases, large bags and similar items that exceed standard hand luggage size must be left in the cloakroom.
Acquisition in return for payment with handover of products at the Spielwarenmesse (“over-the-counter sales”) is not permitted.

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Main Press Conference

for the 75th Spielwarenmesse

Celebrate a very special anniversary with us: Spielwarenmesse turns 75! The Executive Board Members at Spielwarenmesse eG, Christian Ulrich and Florian Hess, and Director Communications Scarlett Wisotzki, invite you on an exciting journey through the history of the industry’s leading event and take a look ahead at the highlights of the anniversary edition. This year’s guest of honour is Marcus König, Lord Mayor of Nuremberg, who will speak about the significance of Spielwarenmesse for the city. Moreover, we will reveal the secret of the finalists for the ToyAward 2026.

Join us in celebrating 75 years of “Spirit of Play” and take the opportunity to network with fellow media representatives and the fair team ahead of the industry event.

Missed the Press Conference?

Watch the Main Press Conference as a video on demand on Spielwarenmesse Digital

[Translate to Englisch:] Scarlett Wisotzki

Scarlett Wisotzki

Director Communications

Phone: +49 911 99813-33
Fax: +49 911 99813-833

Your contact