
Spielwarenmesse Digital
Your presence at Spielwarenmesse on the web
Benefit from a year-round presence on the industry platform. Until October, you can follow exclusive content from the 2023 fair - including videos-on-demand of all presentations. From October, the platform will be available for exhibitors at the 2024 fair.
Your advantages at a glance
Increased reach
By participating in Spielwarenmesse Digital, you extend your reach and therefore reach potential customers who you would not reach otherwise.
Extended runtime
Present your company and products throughout the whole year.
New leads
In the so-called back office, you receive detailed data on visitors to your company profile and your products.
Effective preparation and follow-up
Organise appointments with potential and existing customers before the fair. You can export all information and contacts, which enables you to follow up optimally.
Networking
Network with other exhibitors, visitors and experts from the industry and exchange valuable ideas and experiences.
High return on investment
Increase your brand awareness with little effort and address exactly those customers who are interested in your products via targeted marketing measures.
Package deals and prices
Price for exhibitors on-site | 649 € |
Price for digital only exhibitors | 3,300 € |
Company name | ✔ |
Company information: Company logo, Header, Company description | ✔ |
Tile size in the exhibitor list | small |
Indication of the product categories from the product nomenclature | 10 |
Product entries incl. text and image | 3 |
License entries | ✔ |
Brand entries | 1 |
PDFs, Videos, Images und Weblinks | ✔ |
Illustration of the stand location in the hall plan incl. logo* | ✔ |
Listing of stand promotions in the official trade fair calendar* | ✔ |
Invitation vouchers for customers | ✔ |
Download personalized marketing material | ✔ |
* Services available exclusively to onsite exhibitors
Flexible customisation options
If you want to add to your services included in the media package, you can book them comfortably via our Spielwarenmesse Digital Shop.
You will receive the login data after receiving your stand confirmation for Spielwarenmesse 2024 – regardless of whether you are participating digitally only or stationary.
Functions at a glance
Spielwarenmesse Digital offers a wide range of functions and opportunities for you as an exhibitor. Here are some of the most important functions:

Digital company profile and product presentation
Bring your trade fair presence into the digital world and present your products and services in the best possible light. To do this, we offer you comprehensive customisation options such as company description, product images, videos and descriptions, brand entries, company contacts and live chat with visitors.

Backoffice
The backoffice offers extensive analysis options to measure the success of your participation. For example, you can measure and evaluat ethe number of visitors, your contact and meeting requeste the leads generated. All statistics are of course also available to you as a download.

The Spielwarenmesse Digital Shop - further customisation options
Individualise your virtual presence even further. In our Spielwarenmesse Digital Shop you have the option of booking various upgrades, bundles and individual services flexibly. For example, you need more product entries or want to make a social media post on the Spielwarenmesse channels? You will find what you are looking for here.

Show expertise in the Live on Stage presentation format
In a 15-minute talk, you present your latest products or introduce your company. You can interact directly with the participants via the chat area. The content can be streamed live or made available as pre-recorded material. Afterwards, the recording is available on-demand to all participants.
Overall, Spielwarenmesse Digital offers a wide range of functions and options for presenting your products and your company digitally.