Advertorial: Play is a Journey, Not a Destination

Oddy at Sea - an imaginative odyssey for young explorers and adventurers

Inspired by the ancient tale of the cunning sailor Odysseus, the innovative Greek brand Oddy at sea has formulated its message: play is a journey, not a destination. This motto reflects Oddy's unique product concept, which is based on independent learning and inquisitive exploration, teaching children key skills for the future through fun and imagination.

The perspective of the Oddy at sea

Photos & Illustrationen: Oddy at sea

Oddy at Sea is committed to producing educational toys with a creative approach, a cheerful twinkle in their eye, varied storytelling and the teaching of human values. The aim of the young brand is to prepare children for the future, helping them to become critical thinkers, bold explorers and responsible individuals. To foster their joy of life, imagination and personal development. After all, the future belongs to those who can imagine it. 

The Oddy at Sea principle

Children learn by trial and error. They try things until they work. Each child has his or her own pace and approach. Oddy at Sea toys are designed to let children choose their own learning path. With everything that goes with it. With mistakes, retries, creative solutions, thinking outside the box, cheerful failure and, finally, that incomparable feeling of 'I did it'. Oddy teaches learning in a different way. Without stereotypical rote learning, without the same processes and play patterns. That's why playing with Oddy is never boring. On the contrary, playing is a journey and learning is an adventure. Complex, critical and questioning thinking only emerges when both positive and negative experiences are allowed. 

The Oddy at sea range

Photos & Illustrationen: Oddy at sea

The Oddy at sea product range is as diverse as the company's philosophy: books, puzzles, games, superhero rucksacks and much more, all designed to promote children's development, arouse their curiosity and create bonding experiences. The realisation that you can often achieve more with less is just one of the many Oddy messages that are conveyed - unspoken - through the products.

Spirit of play meets spirit of learning

Spielwarenmesse, the world's biggest playground where you can experience the Spirit of Play up close, is the place to be for innovative brands that want to conquer the world. Oddy at Sea is one of them. The young company is inspiring the toy market with its range and is looking forward to meeting people who share this spirit.

The Oddy at sea philosophy

Photos & Illustrationen: Oddy at sea

Toys that rely on the power of storytelling teach far more than just multiplication tables or the ABC. Oddy at sea products help children develop social skills, empathy and inter-family experiences. Their play content is based on basic human values and translates these into an innovative learning concept. Oddy at sea wants to inspire and motivate future generations to actively shape the future.

Meet Oddy at sea

Meet Oddy at sea at the Spielwarenmesse 2025. Get to know an innovative company that focuses on values such as cheerful originality, creative storytelling and humanity in its brand message. Oddy at sea has educational toys - thought differently and made differently. 

You will find Oddy at sea in Hall 3, A-30. 

Contact Oddy at sea via Spielwarenmesse Digital or via mail.