Bratz and Rodarte launched limited-edition fashion collaboration
Bratz has partnered with luxury fashion house Rodarte to introduce a limited-edition collaboration featuring collector dolls and an exclusive apparel collection. The launch forms part of Bratz's 25th anniversary celebrations and combines the fashion doll brand's signature style with Rodarte's runway-inspired designs.
Collector versions of Bratz characters
The collection includes collector versions of the Bratz characters Cloe and Sasha, each dressed in miniature recreations of Rodarte designs. Cloe wears an ivory satin gown with floral details, while Sasha is styled in a violet-and-black ensemble featuring metallic embroidery, lace accents and fairy wings.
Capsule apparel collection
In addition to the dolls, the collaboration includes a capsule apparel collection featuring graphic T-shirts, baby tees and a crewneck sweatshirt inspired by the same designs and characters. According to Bratz President and Creative Director Jasmin Larian Hekmat, the partnership celebrates fashion as both wearable and collectible art, while Rodarte founders Kate and Laura Mulleavy said they were excited to bring the fashion house's aesthetic to the Bratz universe.
The Bratz x Rodarte collector dolls launched exclusively on Bratz.com on July 6 before becoming available at Selfridges in August. The accompanying Rodarte apparel collection was also released on July 6 through Rodarte's online store.