Disney appoints August as "Wonder of the Princess" month

Disney has proclaimed August "Wonder of Princess" month. The festivities, part of Disney's 100th anniversary celebration, have kicked off with a fairytale lineup of new products, games and publishing. The month-long celebration of the Disney Princess brand and its characters culminates with the return of World Princess Week, a worldwide extravaganza highlighting the impact of the timeless magic and beloved stories of Disney Princess characters.

New products, games and Disney+ content

The new Disney Princess offerings, which go on sale in August, include interactive toys, adult collectibles, apparel for kids and adults, digital and Disney+ content, new games, publishing titles and many more products. Offerings include products for fans of all ages from brands such as Janie and Jack, Samii Ryan, Lego, Calm, Corkcicle, Loungefly, JAKKS Pacific and Mattel.

Source:www.businesswire.com