Dr. Seuss Enterprises and P&P Projects develop theme park concepts

Dr. Seuss Enterprises is partnering with experience design company P&P Projects to develop new theme park concepts inspired by Dr. Seuss properties across Europe and Asia-Pacific, excluding China, Taiwan, Hong Kong and Macau.

The collaboration, brokered by WildBrain CPLG, gives P&P Projects the rights to design and develop theme park concepts based on properties including The Cat in the Hat, Oh, the Places You’ll Go! and How the Grinch Stole Christmas!

The partnership will explore immersive, story-driven concepts for theme park destinations and create opportunities for operators, developers and investors.

The announcement comes ahead of the new animated The Cat in the Hat movie and the 70th anniversaries of The Cat in the Hat and How the Grinch Stole Christmas! in 2027. Oh, the Places You’ll Go! is also set to make its big-screen debut in 2028.

Source: https://toybook.com/dr-seuss-enterprises-lbe-europe-apac/