Educational Insights and Brady Smith launch creative activity kits
Educational Insights has teamed up with children’s author and illustrator Brady Smith to launch two new activity kits designed to encourage creativity, character development, and storytelling.
Hands-on tools for children
The new Graphic Novel Kit and Character Design Studio give children hands-on tools to create their own characters, comics and stories. Both products combine Smith’s original artwork and expertise in visual storytelling with Educational Insights’ focus on hands-on play.
The Graphic Novel Kit is aimed at children aged seven and up and includes a light‑up tracing board, more than 400 traceable images across 25 sheets, 32 drawing pages, five coloured pencils, and writing prompts. Children can use the materials to create their own comic panels, add dialogue, and develop their own visual style.
Creating and customising characters
The Character Design Studio focuses on creating and customising characters. Twelve double-sided character plates can be combined to produce more than 512 different designs, which children can transfer onto paper and further customise. The set also includes a design tray, 30 sheets of paper, a rubbing crayon and four coloured pencils.
Smith, known for graphic novel series including Louie and Bear and Maxwell Dark, said the collaboration is intended to give children tools that encourage ideas, confidence and creative exploration.
Educational Insights said the new products build on its focus on play experiences that support creativity, self‑expression, and hands‑on learning.
As part of the launch, Smith will demonstrate the kits during a live TikTok session on September 4 at 10 a.m. PST via Educational Insights’ account.
The Graphic Novel Kit, priced at $24.99, and Character Design Studio, priced at $18.99, are now available through Educational Insights, Barnes & Noble stores, TikTok Shop, and selected retailers.