Hasbro announced strong preliminary Q1 earnings
Hasbro announced preliminary results for the first quarter ended March 29, 2026, with growth behind continued strength in MAGIC: THE GATHERING. The Company reiterated its full-year guidance. The Company plans to release full first quarter results before the market open on May 20, 2026.
Preliminary Q1 2026 Expected Financial Results
The Company announced certain unaudited preliminary financial information for the first quarter ended March 29, 2026:
- Revenue of approximately $970 million to $985 million (+9-11% vs LY)
- Operating profit of approximately $235 million to $245 million (+38-44% vs LY)
- Adjusted operating profit of approximately $250 million to $260 million (+12-17% vs LY)
Reiterates Full-Year 2026 Guidance
For the full year, the Company continues to expect:
- Total Hasbro revenue up +3-5% in constant currency
- Adjusted operating margin of 24-25%
- Adjusted EBITDA of $1.40 billion to $1.45 billion
Update on Previously Disclosed Unauthorized Network Access
As previously disclosed, Hasbro identified unauthorized access to the Company’s network. Based on analysis with the assistance of outside cybersecurity experts and information to date, the Company believes that the unauthorized access has been contained and the Company is making progress in fully restoring its systems and operations.
The Company continues working with cybersecurity and forensic experts to identify and review any files potentially impacted. It will take additional actions as appropriate based on its review and findings, including providing any notifications deemed appropriate.
The Company continues to execute business continuity plans to enable it to take orders, ship product and conduct other key operations. Importantly, MAGIC: THE GATHERING shipments and its release cadence have continued as planned in the second quarter, including the April 2026 release of Secrets of Strixhaven. For the Consumer Products segment, the Company is shipping product, but it does anticipate some impact to second quarter revenues and operating profit due to expected order processing, shipping and invoicing delays. Given continued strength in POS, the expectation is that the majority of any delayed shipping in the second quarter will be made up in the back-half of 2026. The second quarter is also expected to contain certain investigatory and other advisor costs related to the unauthorized access. Further updates will be provided on the upcoming first quarter earnings conference call.
Conference Call & Webcast
Hasbro will webcast its first quarter 2026 earnings conference call on Wednesday, May 20, 2026 at 8:30 a.m. Eastern Time. The webcast and the accompanying presentation slides will be available to investors and the media on Hasbro’s Investor Relations home page at https://investor.hasbro.com/.