Heinz brings Peppa Pig pasta shapes to Australia

Heinz has introduced “Peppa Pig” Pasta Shapes in Tomato Sauce in Australia through a collaboration with Asembl and Hasbro, now sold at Coles and IGA stores nationwide. The pasta features shapes inspired by the Peppa Pig character and is served in Heinz tomato sauce. It can be eaten alone or used in dishes like toasties, mini pizzas, or tortilla wraps. Each can provides one serving of vegetables and carries a 4 Health Star Rating. The product contains no preservatives, artificial colors, or flavors, is 99% fat-free, and has 25% less sodium than comparable Heinz products.

"Pasta has always been a family favorite, and now mealtimes are set to be even more fun with the new Heinz ‘Peppa Pig’ Pasta Shapes," says Michael Magee, chief marketing officer, Heinz. "We are bringing a playful new product that is sure to delight both kids and parents." 

Source: https://www.licenseglobal.com/food-beverages/heinz-launches-peppa-pig-pasta-shapes-in-australia