Jakks Pacific presents figures for the second quarter 2025

US toy manufacturer Jakks Pacific published its figures for the second quarter of 2025, reporting a 20 percent decline in sales to 119.1 million US dollars. 

The main reason for this was a decline in direct imports due to increased import costs. A 31 per cent slump in the US domestic market was offset by significant growth of 41 per cent in international markets. Stephen Berman, Chairman and CEO of Jakks Pacific: ‘Our half-year results are proof that the company is managing its business well despite the ongoing uncertainty.’

Sales of toys/consumer goods stable

Looking at the first half of 2025, sales in the main toy/consumer goods division remained stable at 187.8 million US dollars. This was offset by a 13 per cent decline, which was attributable to a significant increase in gross margin. In summary, the company posted an operating loss of 2.8 million US dollars for the quarter, compared with a profit of 7.6 million US dollars in the same period last year. The gross margin developed positively, rising from 32.0 per cent to 32.8 per cent. This was attributable to better margins and the volume of new product launches. Over the first half of the year as a whole, the operating loss was reduced from 13.7 million US dollars in the previous year to 6.5 million US dollars.