L.O.L Surprise and Haribo unveal sweet collaboration
MGA Entertainment, creator of L.O.L. Surprise!, has announced a highly anticipated partnership with popular candy brand Haribo. The company is expanding its popular and delicious line of L.O.L. Surprise! Loves Mini Sweets.
Irresistible partnerships
Since its debut in 2022, L.O.L. Surprise! Loves Mini Sweets has grown steadily, conquering the hearts of collectors worldwide with their irresistible partnerships with candy brands. Its popularity continues to soar, making it the No. 1 segment of the entire L.O.L. Surprise! brand for 2022 and 2023, and excitement will reach new heights with the unveiling of Series 3, thanks in part to its sweet collaboration with Haribo.
A sweet collaboration
The new L.O.L. Surprise! Loves Mini Sweets Haribo series includes a new collection of L.O.L. Surprise! tots, a vending machine series, a Haribo Goldbears Deluxe pack, an all-new Tweens doll and a party pack with over 45 surprises, including nine dolls. The selection differs depending on the country.
Source: www.globenewswire.com